In this episode, I sit down with Sonia Baschez, a marketing expert who made the bold leap from working as a key player in a fast-growing startup to establishing her own fractional CMO business. Sonia opens up about the challenges and rewards of making the shift from a secure corporate role to becoming her own boss.

Explore the process of building a personal brand, the importance of having a clear mission, and how Sonia overcame the fear of marketing herself. Whether you’re an entrepreneur ready to scale, a business owner seeking to enhance your marketing strategy, or someone looking to align professional success with personal passion, this episode is filled with actionable tips, real-life insights, and marketing wisdom.

Tune in to get an inside look at what it truly takes to launch and grow a successful marketing business in today’s competitive landscape, while also maintaining a healthy work-life balance.